Brand Strategy Consultant - Freelance
Freelance
Freelance Brand Strategy Consultant
The Brand Strategy Consultant responsible for pre-sale ideation, writing and creating presentations to sell cross-platform marketing opportunities across brands and platforms.
- Development of marketing proposals with a focus on creative thinking and innovations, including, but not limited to custom creative/branded content, social and digital media, video, data, strategy, influencer marketing, and events
- Primary point of contact for specific Brand Partnerships categories on all RFP responses (reactive and proactive), pulling together components from research, marketplace insights, and brand marketing into one cohesive response, including concept and pricing
- Support programs as needed
- Serve as category expert by directing the research to identify media & industry trends and marketplace needs
- Translate needs into integrated offerings including media across all platforms, sponsorships, and agency offerings
- Create 360 packages around core brand tent-poles and issue themes
Desired Skills & Qualifications:
- Minimum of 10 years marketing, agency or related-client experience
- Demonstrate excellent strength in editing, writing, conceptualizing and presenting proposals
- Excellent communication and organizational skills
- Ability to manage and prioritize workload in a fast-paced environment
- Entrepreneurial minded with a strong sense of collaboration
- Strong knowledge of current digital, social, and mobile advertising platforms and branded content
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360 Research
360 RESEARCH
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